Marketing is a daily activity
Branding: REVEAL YOURSELF With many years of marketing under my belt, I find the brand discovery and brand development process to be the MOST essential element in the marketing process. Until we truly understand what our brand stands for… how do we authentically connect, communicate and touch the hearts and minds of our audience? So, I say, “Reveal Yourself.” Yes, maybe I go a bit overboard with the ‘brand’ thing, but until we understand the depth and meaning of a … [Read more...]
Client: eLUMENation, Phoenix, AZ Brand Development | Brand Identity | Logo Design | Business Cards | Website Design & Development Research of the products and services was implemented and the brand development process achieved. Logo design, colors and corporate fonts were selected in the brand identity. The company website was written and design and development of the site was completed for this new company. … [Read more...]
Client: Empire Metal Products, Phoenix, AZ Write copy | Design, Print and Mail Postcards We researched products and information to develop a message that impacts potential new customers to call Empire – and to keep them top of mind when they have the need for metal fabrication. The postcards were sent to one specific industry for purposes of being the leader in the HVACR metal fabrication. … [Read more...]
Client: The HiPath Group, Phoenix, AZ Brand Naming | Brand Development | Brand Identity | Logo Creation | Strategic Marketing Plan | Budgets | Promotional Products | A comprehensive branding and marketing process was engaged for developing this new brand. We developed intensive marketing plans for the company and are pleased to have gotten the brand off to a meaningful start. … [Read more...]
Client: eLUMENation, Phoenix, AZ Brochure copywriting, design and print The research and content writing was transformed into a brochure to be used as a valuable leave-behind for the each potential customer contacted by the company. The new brand is well represented in the message, and the look and feel of the design. It is a professional tool for others to learn about the company and its products and services. … [Read more...]
Client: Big Bull Fertilizer, Chandler, AZ Copywriting for Brochure and Website We researched products and information regarding the fertilizer industry, lawn and garden care and how to best use the fertilizer product. The brochure and website introduced and launched the new brand and product to the market. … [Read more...]
Client: Empire Metal Products, Phoenix, AZ Write copy | Design Business Cards Brochures, Postcards, Advertising We researched and wrote content for Empire's marketing materials to communicate the message of each product and to motivate potential clients to make a call. We develop consistent look and voice for promoting the company brand. … [Read more...]
Client: Studio Z Marketing, Phoenix, Scottsdale, Tempe, Arizona & Beyond Write copy | Design | Print Developed and designed company business cards, keeping the brand and purpose of use, top-of-mind. … [Read more...]
Client: Empire Metal Products, Phoenix, AZ Write copy | Design and produce a 4x8’ Vinyl Banner Research purpose of the banner and wrote content for it. Collaborated on design of the banner and produced a quality product for Empire. … [Read more...]
Client: LoK Color, Phoenix/Los Angeles Copywriting for the website Research and copywriting for this website to show the essence of what a woman really gets with these products. … [Read more...]